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How Vitality used Voice of the Customer to drive organisational success

Listening to customers can be beneficial in any circumstance. But in a rapidly-changing or tumultuous economic environment, it is of critical importance. Customers are more selective with brands than ever before. Now, they aren’t afraid to jump ship if they...

2023 look ahead – why AI and workflow automation will be key

As we approach 2023, the Bank of England predicts that the UK faces a ‘very challenging’ two-year recession. For most customers, this will be top-of-mind, with every purchase being carefully considered. Businesses will come under increasing pressure to prove they’re providing value by meeting customers’ needs effectively and immediately. As if that...

This week in CX: the 4 day week results; plus news from Vodafone & Zendesk

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, we’re looking at the results of the 4 day work week trial programme, Vodafone’s innovative new lab, Gen Z and social media’s impact on hospitality, and...

Customer calls are the moments that matter

The global call intelligence and speech analytics platform, Infinity, conducted a survey into customer call experiences. Out of 2000 UK consumers surveyed, nearly half (46%) have been disappointed with brand calls over the last 6 months.What’s the impact of negative...

Could this year’s be the busiest Black Friday ever?

The cost of living crisis is hitting the UK hard. 77% of the population have reported that they are worried about rising costs. With Black Friday on the horizon, retailers have already spent weeks calculating the best deals they can offer....

Solving the CX challenges keeping decision makers up at night

Amid rising living costs, economic uncertainty and global recession, customer service has become the key differentiator for success. To gain vital margins, more brands are placing a greater focus on improving the customer experience (CX). This can increase profitability by up to 2% and...

iCXA 2022 – Premium gathering of the world’s top CX professionals

The 2022 edition of ICXA ™ (International Customer Experience Awards), held live online, both for the finals and Awards Ceremony, had more than 90 companies across nearly 200 presentations. The ceremony was broadcast live from a TV studio in Belgrade,...

Are you prepared for Consumer Duty?

Consumer Duty is about to land. It’s going to signify changes for every organisation governed by financial regulations. The changes are purposefully motivated and well-intended. If executed successfully, they will shift business thinking. This will create outcomes focused through the customer’s lens.How you orchestrate your business...

This week in CX: Black Friday weekend predictions, Mindshare & Meta

Happy Black Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, we’re looking at statistics of where consumers will spend their paycheck this Black Friday weekend, the ‘Finding Good’ report, and Meta’s new 3D advertisement.We also have the...

Online feedback for your retail CX programme is invaluable

We know the value of customer feedback. It assists business growth, identifies areas of weaknesses, and what’s working well. And that’s just scratching the surface. On November 30th 2022 10am GMT, CXM have the honour to host a free online webinar...