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4-day work week written on wood blocks.

Introducing the 4-day work week

The entire world is buzzing about ways of working. We are preoccupied with remote and hybrid models, wondering whether these solutions will become our future. One company in the UK, however, decided to take the matter into its own hands...

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A small wooden building represents the customer experience in real estate.

Customer experience in real estate: An interview with Charlotte Crawley

What is the current status of customer experience in real estate? Although the property industry has a direct impact on people’s lives, CX hasn’t traditionally been in its focus. In recent years, however, we have seen a noticeable development of...

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A trophy illustration made for Digital Experience Awards in 2021.

Digital Experience Awards 2021: winners announced

This month we had an opportunity to attend the International Digital Experience Awards (DXA), a trendy and inspiring event hosted by the Awards International team. DXA gathered organisations, teams, and individuals with the best digital practices in the world. They...

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Customer Experience Consultant is found on a job list by two people recruiting new employees.

Customer Experience Consultant: The 2022 Career Guide

Do you wish to become a Customer Experience Consultant but don’t know where to start? Analytical thinking and innovation are expected to be the top skills in 2025, which means Customer Experience Consultants will have loads of job opportunities. If...

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A conscious consumer shops in the store with a bag full of green vegetables.

What does the conscious consumer want in 2021?

As society begins to reopen, retailers and brands must be cautious not to lose sight of the legacies of lockdown. One of the most notable is the new ‘conscious consumer’. After the pandemic, we became more aware of the impact...

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An employee adding photos to the wall to map and rethink customer experience.

Customer Experience (CX): Adapting to changing times

As the dynamo of digital and technological development drives the wheels of change faster than ever before, organisations across all sectors are having to adapt. Changes in consumer attitudes and behaviours, the effects of technology on customer experience (CX) and...

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A person uses biometrics to access the app and improve data security.

Ways to improve data security and build customer trust

Today, AI solutions are at the centre of most business strategies. Artificial Intelligence is there to marvellously synthesise data and deliver personalized experiences at every touchpoint. It also manages to improve customer satisfaction, reduce costs, and achieve greater operational efficiency....

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an image showing a letter of loyalty demonstrating customer loyalty in insurance industry

How to foster customer loyalty in the insurance industry

Customer retention has long been a struggling area for insurers. As such the team here at Ello recently surveyed over 2,000 consumers to uncover how valuable a customer is to a brand over the course of their lifetime. We looked...

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an image of a young woman embracing conversational support

Forrester research: embracing conversational support is business-critical

After surveying 523 customer support decision-makers, Forrester research found that embracing conversational support is business-critical. This research confirmed the companies that leverage the power of conversational support can successfully drive customer retention. Moreover, they reported an increase in customer satisfaction...

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A man at his desk is happy for receiving an employee reward.

Gratitude is the ultimate employee reward

Maintaining an engaged workforce with an adequate employee reward has been more important than ever over the last 18 months. Businesses have been under immense pressure to keep the doors open. In the turmoil, it’s easy to forget that employees,...

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