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This week in CX: the workplace trends you can’t ignore this season

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news.This week, we’ve been exploring the world of employee experiences, from holiday perks and performance bonuses to the challenges of staff shortages and opportunities for professional growth.We’re also...

Best Buy Ads Canada teams up with Rokt to boost holiday shopping experiences

Best Buy Ads Canada has joined forces with Rokt, an ecommerce technology company, to elevate online shopping experiences for the holidays. The partnership will see Best Buy Ads Canada integrating Rokt’s advanced machine learning and AI tools to deliver personalised...

Lies on the resume: how job seekers bend the truth to land jobs

According to new research from StandOut Resume, two in five Australians (42.4%) admit to lying during a job application or interview, with nearly 20% confessing to doing so more than once. For those willing to bend the truth, the rewards...

Foundever partners with M47 Labs to revolutionise AI-powered customer experiences

Foundever has announced a strategic collaboration with M47 Labs, a European-based AI innovator. With this partnership, Foundever aims to advance its investment in artificial intelligence, particularly through the enhancement of its LLM Voicebot, an integral part of the company’s next-generation...

Glia elevates financial contact centres with Quality AnalystGPT tool

Digital customer service technology provider Glia has introduced Quality AnalystGPT, an AI-driven tool designed to revolutionse how contact centers analyse customer interactions. The tool helps contact centre leaders gain deeper insights by uncovering trends, analysing performance, and identifying opportunities for...

Ageas UK CEO Ant Middle on CX,  AI and his plans for 2025

In October Ageas UK’ CEO, Ant Middle picked up the Lifetime Achievement Award at the UK Customer Experience Awards. It was the fourth award that night for the insurance firm that has invested heavily in technology to streamline customer journeys,...

Americans spend 110 hours a year deciding what to stream 

A recent survey by UserTesting reveals a surprising and frustrating reality for American streaming service subscribers: the average user spends 110 hours annually—nearly five full days—just deciding what to watch. These findings show a modern dilemma in the streaming era,...

Salesforce launches Agentforce 2.0

Salesforce has introduced Agentforce 2.0, an enhanced version of its groundbreaking digital labour platform designed to transform enterprise workflows. By enabling autonomous AI agents to seamlessly integrate into human teams, this updated platform addresses resource limitations while improving customer experiences...

Employees are struggling to keep up with workplace challenges

According to a Skillsoft survey, over 8 in 10 employees feel unprepared to tackle workplace challenges in 2025. The findings show that burnout, exhaustion, and overwhelming workloads plagued employees throughout 2024, leaving them ill-equipped for the future.The survey also found...

Call tracking and analytics firm CallRail expands attribution tools to track AI search engine leads

AI-powered lead intelligence firm CallRail has announced a tool to track and attribute traffic from AI-driven search engines, offering marketers new insights into lead generation and capturing traffic from platforms like ChatGPT/SearchGPT, Perplexity, and Gemini.The rise of AI-powered search engines...