Archives

Sometimes, you just need to talk…

In the customer service industry, mechanised answering calls (also known as interactive voice responses, or IVRs) are ubiquitous. For many companies who have to deal with numerous customer calls each day, they seem ideal: they cut costs, direct incoming calls...

Get Tw’rking – Maybe more business should get Tw’rking

Now don’t worry I am not suggesting that you down tools and ask your colleagues to start sticking their bums out with a little shake – although that may improve colleague engagement. What I am talking about is ‘Teleworking’! Giving...

Making the leap from employee surveys to strategic employee engagement

The concept of measuring the relationship between employees’ attitudes to work and overall business success is not new. A quick search of the web will show that there are examples of industrial leaders measuring (albeit crudely) the impact of employee...

What We Can Learn from Google’s Empowered Culture

In 2014, Google topped the Fortune 100 Best Companies to Work for list, a place that they have been happy to occupy every year since 2012. But it’s hardly a surprise, because Googlers are an empowered team. The empowered culture...

Focus on the Employee Experience to Get a Better Customer Experience—and a Better Bottom Line. Here’s how….

If you are responsible for leading a customer experience effort at your brand, you may have already felt how daunting those first steps are. Everyone wants a clear line of sight to a successful finish—a measurably better customer experience. However,...

How using customer feedback is helping SSP to listen and delight customers across the globe

SSP, the leading operator of food and beverage outlets in travel locations worldwide, are using real-time customer feedback to delight customers and drive the future of their business, thanks to Voice of the Customer specialist eDigitalResearch. Having launched their bespoke eDigitalResearch...

You and yours on social media

Image courtesy of Flickr, Jason Howie A rich and reactive arena, social media has become a ubiquitous presence in recent years, encompassing in its various guises our personal, professional, and digital lives. For businesses, it may seem like an impossible gift:...

A New Digital Age and Creating Value for Customers

Elliot Howard of financial IT leader Sopra Banking Software explains why we need to develop a culture of ‘customer curiosity’ In 1979, innovator Michael Aldrich coined the term ‘online shopping’ – and we’ve been busy buying products and services in cyberspace...

The seven routes to make call routing a success

There is not just one correct routing strategy, and even within a specific company there may be several different routing strategies that can be harmonised to provide the best experience for customers. Call routing can make or break your business....

Why Texting Needs to Be Less Text-based

Switched on companies are racing ahead using the power of visual to drive customer response, says Paul Sweeney of contact centre tech leader VoiceSage When it comes to customer communications, marketing professionals are text focused. That’s fine – but all too...