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Collision of data, composability and AI in marketing: three forces shaping the MarTech space

In a world marked by relentless technological evolution, marketers are navigating a landscape of significant change. The confluence of data, composability, and artificial intelligence (AI) is driving a transformative era in marketing, opening up new horizons and opportunities.  A recent report...

This week in CX: the golden season is here; who is shopping where?

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, as the golden season commences, we have new research about how consumers are shopping and spending their money on Black Friday, and how confident they are...

CXM Review is back and challenges our perception of trust 

In October 2022, we at Customer Experience Magazine released our first huge project – a printed and digital magazine focusing on reviewing the past year in CX. And It was a year of uncertainty as we redefined our businesses in the post-covid...

Three recent findings on how AI is impacting CX

In 2023, the world returned to ‘normalcy’, with people spending more time offices and at in-person events, having face-to-face interactions, and traveling more. At the same time, many organisations faced macroeconomic pressures to do more with less, while maintaining sky-high...

Ready, steady, shop: The future of livestream shopping

A market estimated by Coresight Research to be worth $512 billion with brands such as TikTok, Poshmark and eBay testing out the craze, livestream shopping is ready for its European moment. Mixing the best of both worlds, the comfort of online shopping and the interaction of hitting the high...

This week in CX: customers still unhappy with customer support

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, we have a follow-up to Interactions’ survey earlier this year which revealed that customers would rather have a cavity filled than deal with customer service teams....

Security and cybersecurity considerations for employee onboarding

HR departments and senior management teams often spearhead onboarding, but your IT, security, and cybersecurity teams are integral. Onboarding new employees requires the establishment of safe accounts, physical security passes, and other security considerations – are you making these processes as...

How AI in banking is fuelling the future of CX and filling in the gaps

Many of us couldn’t live without our bank accounts. Whether it’s for the morning commute or the evening food shop, we’ve seen cash circulation decrease. More and more people rely on contactless payment methods such as Apple Pay, every day. UK Finance has forecast...

Designing smarter AI communication: using linguistics to humanise our chatbots

According to the US Foreign Service Institute, it takes around 600 hours of practice for English speakers to learn some of the easiest languages in the world – for instance, Spanish, Swahili, and Swedish. Today, AI tools can achieve these...

This week in CX: it’s all about loyalty

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, there’s a lot in the news about customer loyalty in the build-up to Christmas, with how loyalty programme incentives are crucial during the cost of living...