Archives

Ending the post-purchase silence by offering customers more choice

The growth of e-commerce recently has been staggering. In 2020 alone, there was a 46.1% year-on-year increase in internet retail sales value in the UK. Of course, many consumers have been forced to shop online as a result of the...

Picking up the pieces from five broken customer experiences  

Every day, organisations enable a myriad of interactions with their customers and employees. Whether it’s an online shopper trying to purchase a new pair of shoes or a design engineer taking a leadership training course, companies provide experiences throughout every...

CloudShare and Salesforce unite for retention efforts

CloudShare, the leading software experience platform, has announced a new integration with Salesforce. A platform designed to empower Sales Reps to make better business decisions based on data, leading to more conversions and sales success.    During the pandemic, B2B sales reps...

The US CXA® early bird entry is open until February 25 

US CXA® is so much more than just a competition. It is a place to share knowledge, connect with America’s leading CX experts, and recognize the fantastic results of CX teams across the United States – all while having an...

Top 50 CXMStars™ 2022 have been chosen ?

The past two years have been a whirlwind for all the industries, with customer experience (CX) being no different. Our aim with the CXMStars™ is to support the path to CX excellence and foster the community of the best practices as...

What does Talkdesk’s 2021 global contact centre report have to teach us about benchmarking? 

Talkdesk released a report about their KPI and benchmarks in 2021. The information looks at the performance metrics of five contact centres with a sample size of 2 200+ customers from North America, Oceania, South America, Europe, Africa and Asia....

Emotional AI: using deep learning to understand how customers feel

From schools to medical care, all sectors amplified technology usage due to the pandemic. As with anything, there are good, and evil’ points to artificial intelligence (AI). Certainly, so when it comes to emotional AI, which is the focus of...

Awards International’s UK CXA® opens for entries on February 14

As a media partner of Awards International for the past ten years, Customer Experience Magazine (CXM) had the honour to witness not only the growth of the company but the positive transformation of the work of the Awards’ team broth...

The future of CX 2022 – webinar by CXM and Freshworks 

With in-store experiences coming back into play while the digital world is highly active, how will the CX industry develop further?  Most of the recently published studies confirmed that customers are craving a human-to-human connection as well as empathy.  It is...

Digital marketers should take a bigger role in ethical oversight of AI

The Gartner Cross-Functional Customer Data Survey responses reveal the complexities that digital marketing leaders face with the collection and customer data management. Although their organisations embrace customer data governance and ethics, many worry their approach creates risk for their organisations.  In...