Category: Customer Experience

The coupon generation: Gen Z won’t shop without a discount

For Generation Z, saving money through digital coupons isn’t just a savvy habit—it’s a way of life. A new study from marketing technology firm savi reveals just how deeply embedded promotions have become in consumer behaviour, particularly among younger shoppers....

InMoment’s new scoring system cracks the code to more customers and cash

InMoment has introduced a new Location Performance Scoring system to help brands turn reputation management into measurable business impact. The system includes an Industry Score, which ties Google Profile views to revenue generation, and a Target Score, allowing businesses to...

Consumers are shopping while streaming, scrolling, and browsing

According to a recent report by Salsify, 69% of shoppers are making purchases while simultaneously engaging in other activities—whether watching movies, browsing YouTube, or scrolling TikTok. Many consumers even juggle multiple distractions at once while shopping, highlighting the rise of...

Public voting closes on CXMStars

Voting has closed on this year’s edition of the CXMStars. The list of the top 50 CX influencers and professionals will be published on 10th February.This year’s competition received nearly 200 nominations from Europe, the US, the Middle East, India...

How blame culture drowns out the positives of diversity

Did Donald Trump’s “blame diversity” reaction to the Washington DC plane crash shock you? Imagine if someone in your business blamed diversity for a negative result or problematic product launch.   Or, perversely, they complained about diversity as the company...

Scroll, click, buy: How social media is reshaping consumer habits

The days of shopping carts and checkout lines are fading fast. U.S. consumers are now making purchases with a simple scroll and a tap. According to GRIN’s 2025 Modern Consumer Survey, 67% of Americans buy through social media at least...

Alvaria and UJET partner to elevate cloud contact centre capabilities

Alvaria has partnered with UJET to deliver an integrated platform to enhance compliance, optimize outbound engagement, and redefine how businesses connect with customers.This partnership combines Alvaria’s compliant outbound technology with UJET’s advanced AI-driven contact centre capabilities, providing a solution that...

Talkmobile punches above its weight with CX focus

At the end of 2022, Talkmobile, a UK-based mobile operator, had a Trustpilot score of 2.2 out of 5. Just two years later, it was the highest ranked mobile operator on Trustpilot with a score 4.7 out of 5. Its NPS...

Over 50% of consumers purchased gift cards during the holidays

In a holiday shopping season that saw retail sales grow by 4% over 2023, gift cards emerged as the stars, showing significant year-over-year growth. According to Blackhawk Network (BHN), 56% of surveyed consumers reported purchasing a gift card this holiday...

RingCentral boosts its Events platform with new feature

RingCentral has introduced Studio, a new feature within its Events platform designed to simplify the production of high-quality, branded event streams. This capability enables organisers to manage their events from a single interface, eliminating the need for costly production services.With...