Category: Digital Experience

UK government introduces AI masterplan for business growth

Attempting to generate business momentum amid sluggish economic growth, UK political and business leaders have aligned, in a rare move, with technology experts to promote AI as a financial accelerator. The AI Opportunities Action Plan comes backed by extra electrical power...

Targeted ads are dying, long live AI-enabled personalisation

The death of identity-driven advertising is inevitable, and we must prepare for a future where AI-driven personalisation reigns supreme.We will soon be living in a world where advertising no longer depends on tracking personal information to deliver targeted messages. This...

Almost 90% of telecom providers invest in AI

New Incognito report reveals an acceleration in the adoption of AI within the telecoms sector, with 88% of fixed broadband service providers now actively investigating or trialling AI automation to enhance their services. This surge in AI adoption focuses on...

AI assistants will replace 25% of mobile app usage by 2027

According to Gartner, mobile app usage is expected to decrease by 25% by 2027, driven by the rise of AI assistants such as Apple Intelligence, ChatGPT, Google Gemini, and Meta AI. Smartphone users increasingly rely on these intelligent agents to...

Box’s new AI-powered enterprise plan sets a new standard for content management

Box has unveiled its Enterprise Advanced plan, designed to transform how organizations manage and leverage content with AI. The plan now introduces several tools to help businesses automate workflows, extract valuable insights, and accelerate their processes.“There is a tremendous amount...

HCLTech partners with Microsoft to boost contact centres with AI-driven solutions

HCLTech has unveiled an expanded partnership with Microsoft to revolutionise customer service experiences through genAI and cloud-based contact centre solutions. This collaboration will enable clients to leverage Microsoft Dynamics 365 Contact Center, a Copilot-first platform designed to accelerate issue resolution...

The role of AI and real-time insights in the CDP era

In its latest report, Tealium highlights that 81% of customer data platform (CDP) users are highly satisfied with their platform’s ability to support AI and machine learning (ML) initiatives. The report shows how AI transforms CDP usage, with 54% of...

Algolia transforms fashion e-commerce with new tool

Algolia has unveiled its Intelligent Fashion Solution, designed to set new benchmarks in fashion e-commerce. The platform aims to address the most pressing challenges online fashion retailers face, creating personalised shopping experiences that drive customer satisfaction and boost conversion rates.At...

Furniture brand Wayfair leverages Google’s Gemini to transform online retail

Furniture brand Wayfair and Google Cloud have expanded their partnership to enhance the online retailer’s product catalogue and employee productivity. By integrating Google’s advanced Gemini models on Vertex AI and deploying Google Workspace, Wayfair is achieving significant operational improvements and...

Persistent launches new tool to revolutionise data integration in healthcare and life sciences

Persistent Systems has announced the launch of Pi-OmniKG, an advanced AI-powered knowledge graph solution developed in collaboration with Google Cloud. Omni reflects the company’s capacity to manage a broad spectrum of data, while KG stands for Knowledge Graphs enhanced by...