Category: Digital Experience
All About the End-User
Who isn’t deeply entrenched in the technical details of their app, software system, and SAAS product? We have all marvelled at our own skills in our projects and tasks, but it can be particularly challenging to overcome the technicalities of hooking...
Customers Desire the Human Touch in AI
New research from UK Customer Experience and Digital Experience Award winners Capgemini shows that artificial intelligence is no longer alien to customers, who desire AI to become more ‘human-like’. Capgemini’s Digital Transformation Institute have released a report showing that close to three-quarters (73...
Incorporating Artificial Intelligence in CX
Artificial intelligence (AI) technology presents businesses with an unmissable opportunity to deliver positive digital experiences to their customers, but in order to do so – regardless of sector – organisations must first understand their digital audience and how their digital...
Mobile Retail: Five Tips for Business on the Go
Mobile has evolved for life on the go, making our lives faster, easier and more convenient. Therefore, retailers’ mobile commerce offering needs to also align to this, aiming to bring relevant and convenient offerings to us, and fast. With nearly a...
A Bank for Life: How UX is Much More Than UI
Banking software expert Dharmesh Mistry is a judge at the upcoming UK Digital Experience Awards, which take place in London on July 12. Here he discusses how customers increasingly judge a bank not by how easy it is to pay...
Digital Transformation: Start with the Customer
Being digital must be more than a simple desire to transform a business from a purely or partially analog concern to one that uses today’s technologies. To become fully digital, leaders must be prepared to turn the business inside out...
Customer Experience 2028: Preparing for the Future
By 2028, the way brands deliver Customer Experience is going to look very different. Support systems, powered by automation and next generation artificial intelligence (AI), will handle repetitive, high volume enquiries, giving consumers the instant, 24-7 customer service they are...
Delivering Digital Excellence
As we approach the finals of the 2018 UK Digital Experience Awards, it’s worth asking what organisations can do to achieve Digital Customer Experience excellence. Already, ‘digital’ permeates virtually every aspect of our personal lives, from social media interactions and online...
Millennials Still Prefer Bricks Over Clicks
The recurring question of whether the high street is dying and clicks have indeed replaced bricks is back in the news with House of Fraser and New Look’s high profile problems – but the largest ever fashion retail survey amongst...