Category: Uncategorized

Will banks cash in on survey results?

Who is top of the banks when it comes to customer service? More than 8,000 people have voted First Direct into the top slot, ahead of a new current account switching guarantee. A huge 93% of respondents rated its service “great”...

New Health Sector, in partnership with the Patient Experience Network

Note from Ruth Evans Welcome to this month’s Health Sector edition of the Customer Experience Magazine. This month I would like to draw you attention to our event on...

Countdown to Awards

It’s a sell out! That’s right – all tables for the UK Customer Experience Awards 2013 are now taken and guests can look forward to a memorable event. Finalists for the various categories of the Awards were announced in June, and...

What role is product now playing in the customer experience-led world of marketing?

Intro… Over the past ten years ‘customer experience’ has evolved to become standard practice across some of the world’s largest organisations. With Amazon, John Lewis and Co-op all finding a direct correlation between satisfied customers and profitability, we have seen more...

How personalization is making customer choice a pleasure again

As consumers, we are presented with an array of choices each day. We can have our Starbucks – venti, grande, toasted, skinny, decaf, iced, spiced or espresso. We can communicate with friends by post, email, text, phone, VOIP or tweet....

Delivering the right mobile customer experience: six key considerations

Mobile phones are the one device we always have with us wherever we are and whatever we are doing. From acting as an alarm clock in the morning, to letting us accessing the internet and email for work, post on...

Customer loyalty alone is as bad a metric for business success as customer satisfaction

Recently an article of mine was published with the title: “Market research as we know it is unsuitable for the digital economy” and received a great deal of attention, some of it negative. One of the comments called my article...

Soundcloud On Parallax Featured Image

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Video With Background Featured Image

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Sexual Health – The Value of a Virtual Clinic

The sexual health service is one service provided by the City Health Care Partnership CIC (CHCP CIC). The CHCP CIC is an independent, not-for-profit social enterprise providing NHS services to local people. The values of the company are...