CXM Review was one of last year’s most significant contributions to the CX media space. In order to thank our contributors, readers, and partners, we must continue setting high standards for CX publishers. And to further say thank you, we want to invite you to collaborate with us.
CXM Review is an annual digital and print magazine issue that gathers case studies, research and thought leadership articles that drive understanding of CX and positive organisational change. We combine theoretical and practical examples of how companies of different sizes across Europe, the UK, the US, the Middle East, and Africa apply CX & EX.
Last year, we published the first print issue of the magazine featuring 20 international contributors who discussed the topic of unknown and uncertain realities we entered after the pandemic. The unknown aspect of our business and lives has only deepened in the past year.
With the sustained inflation, cost of living crisis, AI revolution, it feels like we have to redefine what it means to build a foundation of belonging and confidence as consumers, employees, and entrepreneurs. Therefore, we decided that the leading theme of CXM Review 2023 will be trust. You can read more about it further in the article.
This year the CXM Review editorial team invites proposals for case studies from Asia and Africa.
Key dates
- Submission deadline: 26 May
(500 words abstract sent to venesa@cxm.co.uk and ellie@cxm.co.uk)
- First draft submission: 3 July
(1.500 full length article sent to venesa@cxm.co.uk and ellie@cxm.co.uk)
- Final draft submission: 22 July
- Magazine launch: early October
Theme
The CXM Review 2023 theme is consumer trust in the context of the AI revolution and global polycrisis.
We aim to unpack the concept of trust in a changing economic environment, but also the meaning of trust across cultures. How do we build and maintain trust in the era of AI disruptions? What new skills will people have to develop to know that a product or service is trustworthy? What concepts already work and what is a recipe for a disaster?
Requirements and review process
Case studies are real world examples of CX application in an organisation. We’re interested in how cultural context and economic factors in respective countries impact perception of customer experience. The case study must include specific examples of this, and tools other CX practitioners might use to improve their processes. We expect to hear why a specific CX initiative did or didn’t work out and what are lessons learned.
- Individuals can submit only one case study and the paper can be co-authored.
- Individuals who submit an abstract must have a relevant CX background (experience in marketing, research, service design, UX, customer support, organisational culture, and similar).
- Case should highlight success but mustn’t be promotional in any way.
- Case studies must be related to the general theme of CXM Review 2023.
- After the editorial team approves the abstract, the author must send a full length written paper of up to 1.500 words.
The elements your case study should include:
- Project concept, scope, execution, and outcomes
- Project challenges thought different stages of implementation
- Impact on the customers and business
- Impact on the organisational culture and employees
Get in touch today and be a part of CXM Review 2023!