Miral Destinations’ Martin Andonovski took home the CX Leader of the Year gong at the International Customer Experience Awards last night.
Andonovski is the senior director of guest experience and transformation with Miral Destinations where he leads several strategic initiatives designed to revamp customer experience at Yas Island, a resort destination on the outskirts of Abu Dhabi, in the UAE.
“We’ve got a three-year roadmap and we’re one year deep into it now, so we’ve got bigger and better plans for next year,” said Andonovski after picking up his award.
“We’re keeping really dynamic, so the team’s growing. This is very much a team reward,” he added.
His role covers everything from governing and delivering the Miral Guest Experience roadmap, overseeing the destination’s visitor experience and community engagement to driving digital transformation, and personalised guest interactions.
Andonovski’s mentor at Miral Destinations is Fergus Bugg, himself a recipient of the ICXA, CX Leader of the Year award in 2021.
Miral Destinations had a blockbuster evening at the gala awards dinner, taking home a total of four gold and two silver awards, including winning the CX Team of the Year gong.
Hosted last night at the Park Plaza London Riverbank the event was attended by over 250 leading CX and EX professionals from around the world. The event honoured excellence in customer and employee experience from around the world and brought together finalists from Central America, Europe, the Middle East and Asia.
The ICXA is the original and largest celebration of CX around the world.
Founded in 2009 the Customer Experience Awards began in the UK and now operates in the Middle East, North America, Europe and Africa. Entrants and judges from 88 countries have so far participated in the awards.
See all the ICXA 2024 winners here.