QuestionPro has announced its acquisition of SpatialChat, a European video streaming and immersive virtual environments platform. This move will bolster QuestionPro’s Qualitative Research and Customer Experience (CX) platforms while propelling SpatialChat’s technology into the U.S. and global markets.

SpatialChat is known for revolutionising remote collaboration through immersive digital spaces that promote engagement, productivity, and seamless communication. With advanced AI-driven features, the platform creates intuitive environments that improve virtual interactions for businesses and educational institutions.

“SpatialChat has created a unique, interactive space for virtual collaboration that has proven incredibly valuable for remote teams and virtual event organizers. We believe that SpatialChat offers new opportunities to strengthen our existing asynchronous Qualitative Research platform today, while forming the basis of virtual focus groups, panels and other next-generation customer research techniques in the future,” said Vivek Bhaskaran, founder and CEO of QuestionPro.

Currently serving over 6 million users across 169 countries, SpatialChat is a trusted tool for organisations, including Google, McDonald’s, McKinsey & Company, Harvard University, and MIT. Its ability to deliver meaningful and effective virtual experiences has set it apart as a preferred solution for remote teams and event organisers.

“We’ve developed a platform that convenes and connects people in new and engaging ways that is superior to today’s offerings,” said Riddhik Kochhar, CEO of SpatialChat. “We’re looking forward to expanding our own capabilities while leveraging the platform to help usher in a new era of digital qualitative research.”

SpatialChat will retain its brand identity while accelerating its technology development. The partnership will leverage advanced AI capabilities to enhance virtual collaboration, including future applications in AR/VR environments with devices like Meta’s Ray-Ban Stories and Apple’s Vision Pro.

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