Tag: analytics

70% of consumers believe AI is enhancing customer support

According to a recent Vonage report, 70% of consumers believe artificial intelligence (AI) has improved self-service customer support, while 60% believe it has made interactions with brands more efficient. Over half (51%) appreciate AI’s ability to personalise support based on...

Ford to slash 4,000 jobs in Europe

Ford aims to reduce its European workforce by 4,000, including around 800 roles in the UK, as it navigates the slowing demand for electric vehicles (EVs). This move represents 14% of Ford’s European team and 2.3% of its global workforce,...

Gen Z demands fast AI service, but human connection remains key

According to a recent Five9 survey, nearly 60% of Gen Z consumers value the speed and efficiency of AI-driven customer service but still prioritise human support for more complex issues. This shows a paradox: while this tech-savvy generation embraces the...

AI and online shopping shape Black Friday 2024 trends

Black Friday 2024 is expected to match last year’s record-breaking performance, with consumer participation and spending levels at the highest level, according to new data from Attest. This year’s key trend is the surge in AI adoption for shopping assistance.Over...

Majority of Gen Z employees report strong work ethic

A recent United Culture survey breaks stereotypes about Generation Z’s work ethic, showing that 55% of employees aged 18-24 and 57% of those aged 25-34 believe their dedication to work has significantly increased over the past year.According to the report,...

Human-centered AI redefines customer expectations in 2025 

Zendesk’s 2025 Customer Experience (CX) Trends Report highlights a shift in consumer preferences as customers increasingly demand AI interactions that feel personal, empathetic, and authentic. Based on insights from over 10,000 global consumers and business leaders, the report highlights five...

71% of consumers find customer service more stressful than their original problems

According to a Zingly.ai survey, 71% of consumers report that customer service interactions are as stressful or even more stressful than the issues they were trying to resolve. Younger generations feel pressure the most, with 38% of Millennials and 31%...

70% of contact centre agents would recommend their job

A new survey by Calabrio and the Get Out of Wrap podcast shows that 70% of contact centre agents would recommend their roles to others, and 66% are generally satisfied with their jobs. However, 62% still lack a clear career...

64% of global fraud victims lose trust in brands

According to Telesign’s latest report, fraud poses significant risks to consumers and brands. The report highlights that 92% of consumers believe companies are responsible for safeguarding their digital privacy. However, 64% of global consumers and 58% of U.S. fraud victims...

Gen Z and Millennials turn to podcasts for news and connection

Podcasts have become a leading platform for brand discovery, particularly among younger audiences, surpassing traditional media channels. According to GWI’s latest report, the trend has accelerated since 2021, with Gen Z listeners playing a significant role in this shift.The survey...