Tag: Business perspective
CXM’s top contributors of 2023
Over the past few years, we have received feedback about our work as a business publication and a community. Our readers see us as individuals who question concepts, don’t hesitate to investigate the value of services and products, and always...
The importance of mentorship at every stage of CX career development
Being a woman in business is, more often than not, a fight. A fight to be taken seriously – to get that promotion and salary you deserve as much as your male colleagues. How difficult your path will be depends...
Customer timeline planning can be beneficial to strategise your business
It’s important to track your customers’ interactions with your business. A customer timeline runs right from their first point of contact, up to their most recent purchase. This process of customer brand engagement is referred to as a customer timeline. It...
Business 2022: changes in the job market
From the “great resignation” to the cost-of-living crisis, the 2022 job market has been through a lot. The way you conduct business has had to adapt to new employee demands and expectations. Workers are shifting career paths and the opportunity...
5 business books that will shift your perspective on leadership
Over the past months, we have been discovering books that might bring us some fresh ideas on becoming an even more connected, efficient, and aligned team. Out of the many publications we dwelled on, this has been whittled down to...
France a new leader in product-led digital transformation
In today’s digital world, customer experience is progressively becoming a function of one thing: your product. Product-led digital transformation is now becoming the primary focus for many companies. Gone are the days where the product is merely the vehicle by which...
Why AI mastery is key to becoming a CX champion
Even with all the technology available today, true CX champions are still a relatively rare breed. A recent study by MIT, on behalf of SAS, found that just 15 per cent of organisations can claim to be CX champions, while...
CX innovation in agile development is easier to implement than you thought
Lisa is doing wonders at a B2B e-commerce system. She supports developers to connect to the company customers, helps product owners make decisions for the product roadmap and bring out the best in the customer support team. Who is Lisa? She...
Customer Success Operations: the hottest career in the customer service space
In today’s economy, where nearly every company is either “born in the cloud” or transforming into a SaaS-based, recurring revenue business model, almost all have realized that they can’t accelerate growth without investing in Customer Success (CS). Usually, that means...