Tag: Customer engagement

Sinch brings RCS business messaging to iOS for UK customers

Sinch has announced that RCS Business Messaging (RBM) is now available for iOS users on Three UK and Virgin Media O2 (VMO2) networks. This development marks a major step in transforming how businesses engage with their customers, extending reach to...

Combining AI and the human touch will drive public sector efficiency  

At the end of last year, chancellor Rachel Reeves announced a crackdown on government ‘waste,’ instructing departments to deliver 5% efficiency savings to safeguard funding for key public services. The directive, part of a budget review concluding this June, has...

Alvaria and Zoom join forces to redefine customer engagement in contact centres

Alvaria has partnered with Zoom to equip enterprises with tools for driving customer engagement and improving operational efficiency. By combining Alvaria’s compliant outbound solutions with Zoom’s communication technology, the collaboration provides businesses with flexible, secure, and scalable solutions tailored to...

Building long term engagement beyond the holiday rush

For retail, the ‘most wonderful time of the year’ is more than just a catchy jingle – it’s an opportunity to lay the foundation for long term customer loyalty. While holiday sales can generate as much as 20% of annual...

What are the key drivers in shaping consumer trust in local businesses?

When researching local businesses, consumers in 2025 are turning to a mix of digital tools and personal recommendations. A recent survey by Chatmeter highlights the diverse methods people use to gather information before making decisions, particularly when choosing restaurants or...

Gender and generational shifts in consumer spending habits

According to a recent Attest survey, a significant gender divide is influencing consumer spending patterns, with 45% of women feeling financially insecure compared to 33% of men. This heightened insecurity is driving women to adopt more cautious spending habits. Currently,...

How brands gain loyalty through more interactive apps

How people shop, and their loyalty to stores, has fundamentally changed. Whilst online shopping boomed during the pandemic, since the restrictions were lifted, many have fallen back in love with in-store shopping. Online only E-commerce players have struggled to grapple with...

UK government introduces AI masterplan for business growth

Attempting to generate business momentum amid sluggish economic growth, UK political and business leaders have aligned, in a rare move, with technology experts to promote AI as a financial accelerator. The AI Opportunities Action Plan comes backed by extra electrical power...

Marketing’s trust issue: How quizzes can help

Today’s consumers are more cautious than ever about sharing their personal information as part of a customer experience. Years of data misuse and questionable practices have left a lasting impression. In a world where privacy concerns are at the forefront,...

Qualtrics’ experience management solution to drive Jollibee’s CX efforts

Philippine-based Jollibee Group, the name behind global fast-food brands including Coffee Bean, SmashBurger and Jollibee’s own-brand restaurants, has partnered with Qualtrics to improve its customer experience and feedback management, ahead of aggressive growth plans for 2025. Approaching 7,000 restaurants worldwide, Jollibee...