Tag: Customer Experience

Apps Associates tackles healthcare’s pain points with new tools

Apps Associates has introduced AppsAccelerate for Healthcare, a suite of solutions that tackle the unique challenges of the healthcare sector. Powered by Oracle Cloud, the offering combines advanced analytics, workforce optimization, financial planning, and inventory management tools to help healthcare...

Sabio Group secures silver in EcoVadis sustainability assessment

Sabio Group has achieved a Silver medal in the EcoVadis sustainability assessment, positioning itself among the top 15% of companies worldwide evaluated by EcoVadis, a business sustainability ratings provider. With an overall score of 71 out of 100, placing Sabio in...

Oracle introduces AI agents and generative capabilities to simplify sales processes

Oracle has unveiled AI agents and generative AI features within Oracle Fusion Cloud Sales to improve sales engagements and streamline processes. These tools, now available as part of Oracle Fusion Cloud Customer Experience (CX), harness integrated data from finance and...

PG Forsta boosts market research with AI-powered efficiency

PG Forsta has launched Research HX, a suite of AI-driven market research tools designed to enhance efficiency, elevate data quality, and accelerate the delivery of actionable insights. “As the demand for faster, more actionable insights grows, the industry needs tools that...

What are the key drivers in shaping consumer trust in local businesses?

When researching local businesses, consumers in 2025 are turning to a mix of digital tools and personal recommendations. A recent survey by Chatmeter highlights the diverse methods people use to gather information before making decisions, particularly when choosing restaurants or...

Gender and generational shifts in consumer spending habits

According to a recent Attest survey, a significant gender divide is influencing consumer spending patterns, with 45% of women feeling financially insecure compared to 33% of men. This heightened insecurity is driving women to adopt more cautious spending habits. Currently,...

How brands gain loyalty through more interactive apps

How people shop, and their loyalty to stores, has fundamentally changed. Whilst online shopping boomed during the pandemic, since the restrictions were lifted, many have fallen back in love with in-store shopping.  Online only E-commerce players have struggled to grapple with...

Talkmobile punches above its weight with CX focus

At the end of 2022, Talkmobile, a UK-based mobile operator, had a Trustpilot score of 2.2 out of 5.  Just two years later, it was the highest ranked mobile operator on Trustpilot with a score 4.7 out of 5. Its NPS...

Zurich Insurance ‘thinks global, acts local’ with CX strategy

Zurich Insurance by anyone’s standards is a hugely successful firm. It has nearly 60,000 employees, a presence in 200 countries and operating profit at the end of 2023 of $7.4 billion — a 21% upsurge on the previous year. Unfortunately, success...

AI and personalisation are the key to combating marketing fatigue

A recent Optimove report highlights the dual nature of email marketing as both the most preferred and most overused channel. While 59% of consumers prefer receiving marketing messages via email, far surpassing social media’s 18%, there’s a growing concern about...