Tag: Sustainability

We’ve got 27 years to reach Net Zero in the most polluted cities in the world. How can it be done?

Sustainability has always been a critical topic. But it’s now more important than ever. We’re on limited time to literally save the world by cutting back our emissions, getting control on global warming again, and striving for Net Zero in...

Beyond human-centred design: CX for a troubled planet

The term Customer Experience was coined in 1994 by Lewis Carbone. Since then, it has grown from relative obscurity to a fully fledged discipline. It is now taught at postgraduate level in universities, with recognised professional certifications and global governing bodies. However the rising awareness...

The modern retail customer wants more than just an experience

Consumer attitudes and behaviours are changing. People are seeking value from their shopping, and while price will be the ultimate purchase driver, there is a reluctance to compromise on convenience and values. Expectations of service, retail technology and sustainability are rising. The future of...

Putting the ‘eco’ into eCommerce with zero-party data

Sustainability is not just a desirability – it’s now a necessity. Businesses are scouring for ways to reduce their carbon output drastically. With eCommerce, using advanced customer data platforms (CDPs) to collect and manage zero-party data can be the key...

The cost of ignoring ESG

A recent global survey of 1,250 managers and senior executives looked at environmental, social and governance (ESG) practices in companies across the U.S. and Europe. Unsurprisingly, this found ESG to be a growing concern for companies.  Within the UK, most surveyed...

How diversity, equality, inclusion and sustainability can supercharge your business transformation

We appear to be living in a period of continuous disruption. Global economic progress is faltering, driven by a combination of factors: the continued uncertainty caused by the COVID-19 pandemic; climate change; conflict; supply chain disruptions; shifts in international trade;...

Are you thinking about sustainability in AI?

Not a day goes by without a company, charity, government or some other gas-guzzling, forest-burning, ocean-destroying organisation making a grand claim about net-zero, carbon-neutral or otherwise pledging to single-handedly save the planet by twenty-whenever. The threat of irreversible climate change...

Are we living the illusion of sustainability? Looking at climate change

In 1988, as a young teenager, I can recall being alarmed at a special news report regarding climate change. The news report concluded that unchecked land use combined with greenhouse gases and aerosol pollution emitted by human activity would warm...

How to create a sustainable website

With an increased focus on the climate and our planet’s future, sustainability is a concern across all areas of our lives. And that applies to websites now too. Chris Baker, Director of a leading London web design agency, explains, “We recently...

Forrester predictions for 2022: prioritizing privacy and sustainability in CX

Every year, Forrester publishes prediction reports and shares the biggest trends for the year ahead. To do that, we analyze customer expectations, market dynamics, new technologies and innovations. For 2022, we expect that European brands will look to their customer experience (CX) teams to help them navigate through the lingering effects of the continuing pandemic. According to our research,...