The questionnaires are in, the judges have cast their votes and the wider CX community has had its say. It is time to unveil the final rankings of the CXMStars 2025!

As with previous versions of the list we’ve split it into the Top 25 Professionals and Top 25 Influencers.

Our aim with CXMStars is to support CX excellence, foster best practices, and encourage knowledge sharing. We’re always keen to recognise and raise awareness of those individuals who are doing amazing work in the field.

Words of thanks

This is the sixth year that we have celebrated the Top 50 CXMStars from across the globe. Since the start of 2025, we’ve received nearly 200 nominees and over 10,000 votes have been cast. Thanks to everyone for taking the time and effort to complete the questionnaire and then encouraging your colleagues to go online and vote!

CXM wouldn’t be the same without the enthusiastic support of the CX community.

A special vote of thanks goes to our team of expert judges.

This year the panel was made up of top CX consultant, the ever-green judge Ian Golding, founding member of the CXPA and director of customer stories at Genesys, Ginger Conlon, Greg Melia CEO with the Customer Experience Professionals Association and Dr Maxie Schimdt, vice president and principal analyst with Forrester.

Thanks very much for all your hard work!!

A final and enormous thanks to all of this year’s nominees — for getting so involved, sharing across your networks and socials, and helping to raise awareness of recognition of the greatest CX players. 

Also, a huge congratulations for being involved in this year’s competition! Being recognised at no matter what stage is such a huge accomplishment — your work is valued and seen.

Who are the winners? 🏅

OK, we won’t keep you any longer. Here’s our list of Top 50 CXMStars CX professionals and CX influencers for 2025!

Remember, our final rankings are based on an accumulation of voting scores (40%) and judges’ scores (60%).

🏆 Here are the Top 25 CXMStars Influencers.

🏆 Here are the Top 25 CXMStars Professionals.

Congratulations to those who made the final rankings! Thank you again to everyone involved for your participation.

See you again next year when we unveil our plans for 2026’s CXMStars.

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