Category: Customer Experience

The Magic of Immersion for Memorable Experiences

Every theme park, attraction, or corporate space has its own footprint and is unique in its own special way, with different offerings and potential. With the right mix of design and technology, space can be transformed and commoditised to help...

Real Estate: Moving From an Asset-Centric to a Customer-Centric Industry

The Real Estate industry used to be straightforward, with a traditional business model where you could secure a piece of land, hire a reputable architect to make plans, then a contractor who would open up a site office, and the...

The Changing Face of Online Customer Service Platforms

Customer service has always been a critical tenet of any business model, and the internet is beginning to take centre stage in terms of exposure alongside revenue generation. However, the entire concept of client relations is changing at what can...

Students Praised for Customer Behaviour Study

Final year university students are helping to identify changing customer behaviour in a new project with outsourced customer contact centre Echo-U. The research was undertaken by Newcastle University Business School’s business management degree programme students, and Echo-U – whose Director of...

Increased ‘Likes’ for Social Media Shopping

The number of customers who place high importance on the ability to discover and purchase directly through social media platforms has risen by 38 percent in a year, new figures reveal. The annual Shopper Experience Index, published by Bazaarvoice, involved a...

Want to Kick the Competition? Walk in Your Customer’s Shoes

Competition is intensifying in almost every industry worldwide and in the race for success, enterprises face a growing risk of losing site of the fundamental elements for business success – a strong product that can serve the needs of every...

Firstsource to Create 450 Jobs in Belfast

UK Complaint Handling Awards winner Firstsource is creating up to 450 new jobs at a new £1 million base in Northern Ireland. The call centre firm – which was named Overall Winner at the UKCHAs in March after winning Gold in...

Driving Retail Growth Through Luxury Shopping Experiences

In today’s challenging retail landscape, success will be determined by how well brands target – and serve – consumers. The luxury sector is no different, and previously it’s suffered from a case of mistaken identity. Their shoppers were often thought to...

Automation and Orchestration: The Keys to Securing a Digital Organisation

With the benefits of cloud platforms and mobility becoming increasingly obvious in the Gulf region, organizations have now started migration to digital platforms. Most regional businesses today are using cloud and mobility solutions in some manner, often with highly varying...

Better Complaint Management Through Customer Journey Mapping

Nobody wants to receive a complaint about their product or service, but the reality is that we can’t please all of our customers all of the time.   The time when customer complaints were hidden is now thankfully long gone. Appearing as...