Tag: Customer Experience

Political polarisation drives consumer boycotts

A recent survey by GWI, a global research firm, found that nearly a quarter (22%) of Americans have boycotted brands or products due to political stances in the past three months. Additionally, two in ten people have unfollowed brands or...

Survey shows online reviews now more influential than family, friends, and traditional media

Consumers consider many factors when making purchases, but online reviews are becoming increasingly dominant, reveals a recent survey by Reputation, a reputation performance management company. Today, 54% of U.S. consumers trust reviews more than opinions from family, friends, company claims,...

In-store shopping is back, with 61% of shoppers enjoying the experience

A new study by Ryder System revealed that in-store shopping is making a comeback, with consumer sentiment up 21%. While online shopping is still the number one choice, many shoppers are slowly turning to physical stores, showing a growing desire...

81% of Americans regularly use voice technology

A new survey from TELUS Digital shows that voice technology is becoming a key part of daily life for Americans, with 81% of consumers utilising it regularly at home or work. Over the past year, 68% have increased their use...

Uber’s AI assistant enhances the EV experience for drivers

Uber has introduced a new AI assistant designed specifically for U.S. drivers. Starting in early 2025, this chatbot, powered by OpenAI’s GPT-4o, will be integrated into the Uber driver app, providing real-time assistance on all things EV-related. The AI assistant will...

Work or shop? 46% of Brits admit to mobile shopping on the job

According to a new survey by Attentive, nearly half (46%) of Brits admit they’ve shopped from their phones while at work. Gen X took the lead, with more than 50% admitting to shopping on their phones during work hours. Not far...

Frasers Property UK and MAPP partnership drives customer service success

Frasers Property UK, in partnership with MAPP, has been awarded the coveted Institute of Customer Service ServiceMark accreditation with Distinction. Winnersh Triangle, Chineham Park, Farnborough Business Park, Maxis Business Park, and Blythe Valley Park have all been commended for their exemplary...

Poor in-store experiences cost UK retailers £41 billion

Recent research by Forsta highlights a crisis in customer satisfaction among British high-street retailers, revealing that negative in-store experiences are costing the sector up to £41 billion in lost revenue. According to the report, over 76% of negative online reviews,...

Cyber week set to drive nearly $41B in sales

The upcoming holiday season is expected to break all records, with Adobe forecasting a staggering $240.8 billion in online sales between November 1 and December 31. According to Adobe’s latest report, Black Friday will see faster growth than Cyber Monday...

Marketing overload drives 40% of U.S. consumers to unsubscribe weekly

A recent survey by GetApp reveals that U.S. consumers are increasingly overwhelmed by marketing communications, with 40% unsubscribing from emails and texts at least once a week—well above the global average of 25%. The 2024 Advertising Preferences Survey highlights how...