Tag: Customer loyalty

an image showing a post purchase experience

How can neuroscience studies be used to improve the overall shopping experience?  

According to Deloitte, “Neuroscience studies can be used to identify motivating elements that increase customer motivation-to-buy. This is in addition to removing distractions in the online shop and thus improving the overall shopping experience”. It gives retail businesses a better...

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empathy CX

Making empathy core to customer experience

Technology is now deeply woven into how customer experience (CX) is delivered. So it would be fair to assume that the human touch is missing. 59% of consumers feel companies have lost touch with the human element of CX. They...

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relevance gap

Why are companies struggling to stay relevant to their customers?

88% of executives believe that employees and customers needs are changing faster than businesses can respond to them. It is leading to a crisis of relevance, according to a new report from Accenture*.    “External factors – from economic to cultural, environmental and...

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engagement capacity gap

Are businesses closing the Engagement Capacity Gap?

Over the last two years, Verint® has assessed customer engagement concerns; business priorities; and investment plans across geographies and industry sectors. This provides a perfect barometer for how well businesses are adapting to the new customer expectations.  Introducing the Engagement Capacity...

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how to fight inflation

Trust is your most important weapon to fight inflation

As inflation hits, good CX is paramount for consumer businesses. Our research* shows that 49% of people already say the increasing cost of living is impacting them or making them concerned. Across the board shoppers are reconsidering their discretionary spending and where...

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an image showing the layers of people's personalities. The image symbolize the emotional intelligence in CX.

Emotional intelligence: the secret to a memorable customer experience 

In customer experience, we’re often taught to embrace the mantra, “the customer is always right.” This is to ensure the people we work with receive an exceptional experience and return to do business with the establishment. Even when the customer...

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a designer decoding dark patterns in UX design

Ethics led design: the only way to gain user trust

Trust matters. Whether it’s in a personal or a business relationship, loyalty grows only through trust. When trust is lost, it can be hard to win it back. However, current trends in UX design show that many companies are putting...

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an image showing the clienting technologies in a store.

New research: can clienteling  technologies improve business performance      

One of the fastest trending tech investments for retail brands is clienteling, a retail technique that empowers store associates with a customer and product data so they can handhold customers through browsing and buying to deliver personalised customer experiences.  Accenture’s Pulse Check...

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image of customer-centric organisations

What do cxpartners and Google say about the state of customer-centric organisations in 2022?

A new study by experience design consultancy, cxpartners, in partnership with Google, focusing on customer-centricity came across CXM’s desk.   The research report surveyed 110 businesses in Europe and found that customer-centric organizations grow nine times faster and are four times more likely...

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report on how to solve the CX trilemma 

Webex’s report details how to solve the CX trilemma 

A research report by Webex entitled “It’s time to solve the customer experience trilemma” speaks about what is needed to increase customer loyalty so that the bottom line can follow. Immobile, which is part of Webex, took the time to...

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