Tag: UK Digital Experience Awards

Creating Winning Strategies With 2019 UK Digital Experience Awards Finalists

The following interview was originally published on MarTech Advisor, official partners of the 2019 UK Digital Experience Awards.   Research by Walker suggests that Customer Experience will overtake cost and product as the main differentiator for a brand by 2020. Thirty-four percent of companies,...

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Brands Failing to Master ‘Growth Momentum’, Kantar Finds

Over reliance on marketing activities that deliver short-term sales growth is impacting the ability of businesses to lock in long-term market share growth, according to new research. Leading data, insights, and consulting company Kantar has released its latest study, Mastering Momentum,...

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Digital Experience is Key to Customer Loyalty, Research Suggests

Nearly three quarters of marketers and CX professionals (74 percent) are investing in Digital Experience (DX) in an effort to foster long-term loyalty and build better relationships with their customers. Research from experience analytics company Clicktale, which surveyed 200 marketing...

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The Super Rise of Instagram

Brands have been urged to pay attention to the rise in popularity of Instagram among consumers noted for being ahead of the curve when it comes to tastes in technology. A survey was carried out at the recent MCM London Comic...

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Capgemini to Steer EDF Energy CX Transformation

Capgemini, the digital transformation firm behind major wins at the UK Customer and Digital Experience Awards, has signed a contract with EDF Energy to revamp its CX offering. Through its cloud contact centre solutions brand, Odigo, Capgemini will offer a Contact-Center-as-a-Service (CCaaS) solution, as part...

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2019 UK Digital Experience Awards: Meet the Finalists

The finalists for the 2019 UK Digital Experience Awards have been announced, with an exciting line-up of big household brands and smaller innovators competing for recognition. The event is celebrating its fifth year of honouring the British organisations that offer customers...

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Rise of the Dedicated Digital Experience Teams

Nearly half of brands have introduced a dedicated Digital Experience (DX) team to help shape their Customer Experience and journeys across digital channels. That is the findings in a new report by from experience analytics leader Clicktale. The study, titled Defining Digital...

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