Genesys Aquires nGUVU to Boost Employee Experience Capabilities

March 9, 20202min

Leader in contact centre solutions and cloud CX Genesys and their long-established partner nGUVU have joined forced in strengthening and bettering Genesys’ workforce by implementing gamified solutions such as machine learning and behavioural analytics.

Applying gamification to Genesys’ workforce engagement managemenet (WEM) suite allows businesses to fundamentally increase employee engagement, customer retention, and cost savings.

A well thought-out combination of advanced cloud and artificial intelligence (AI) technologies including gamification and machine learning will transform ordinary transactions into meaningful connections, reminding customers about Genesy’s central vision, which is Experience as a ServiceSM.

Examples of immediate improvement of key business metrics can be seen in the results of two companies, Carestream Dental and Senske Services. The former, a global provider of imagining systems and practices management software for dental practices, has seen an increase in employee performance corresponding to 12 new team members. The latter, a tree and pest control company, notes 15 percent higher revenue since incorporating the nGUVU solution. 

According to a prediction that two thirds of global workforce will be comprised of Millennials by 2025, turning to solutions that favour game mechanics, friendly competition, and rewards will ultimately lead to evolving workforce.

nGUVU Chief Executive Officer Pierre Donaldson said: “This marks a major milestone for nGUVU, and we couldn’t be more excited to join the Genesys team. The scalability we gain from Genesys Cloud WEM benefits our existing customers and gives organisations of all sizes across the globe a powerful gamification solution to help their employees become more effective and engaged.”


Sandra Radlovacki

Sandra Radlovacki

Sandra Radlovacki is Assistant Editor at Customer Experience Magazine.




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