Tag: Customer journey

IoT’s role in transforming healthcare

Personalising the patient experience is now a possibility by integrating IoT (Internet of Things), and data from those devices. It can provide both patients and their doctors with a better picture of their health, as a better way to track...

Top three trends in healthcare CX

Healthcare providers are placing more emphasis on care than ever before. That means they’re shifting to a new paradigm for service interaction that doesn’t only focus on providing patient care. But this now also aims to deliver a superior customer...

Real world transactions against the notion of the metaverse

The metaverse promises an environment where our physical and digital personas merge into a virtual experience, and everything works together seamlessly. Unfortunately, that doesn’t mean taking a break from that experience to pay for goods and services using your credit...

How digitalisation can improve the patient experience

We are living in the most technically advanced era known to man. Digitalisation is having a major influence on most sectors, and healthcare is no exception. Government owned hospitals, private institutions and pharmaceutical companies are all adopting digital strategies.   But what...

What does the new subscription report reveal about customer churn?

Piano, a leading digital experience platform, released its 2022 Subscription Performance Benchmark Report. The study analyses customer behaviour in publisher subscription environments. This report looks at current behaviour throughout the customer journey: overcoming registration obstacles; turning registered users into subscribers; engaging...

10 tips for building an effective omnichannel PoS strategy

Retailers have massively enhanced their online customer service capabilities over the past two years. Now we’re physically back in stores, the need is for a perfect blend of offline and online strategies. An omnichannel approach which uses a retail technology ecosystem to connect all channels...

Are businesses closing the Engagement Capacity Gap?

Over the last two years, Verint® has assessed customer engagement concerns; business priorities; and investment plans across geographies and industry sectors. This provides a perfect barometer for how well businesses are adapting to the new customer expectations.  Introducing the Engagement Capacity...

Who is the new ‘Workday Consumer’?

Advertisers pride themselves on knowing their customers. But what happens when their customer is suddenly not where they expected?   As work and school shifted online during early stages of the pandemic, advertisers had faced this exact scenario and were initially slow...

Four key elements of Starbucks’ customer personalisation strategy

The most recent Cheetah Digital 2022 Digital Consumer Trends Index survey found that 74% of global consumers want brands to treat them as individuals. Therefore, personalisation is a critical factor for companies to consider as the economy points to more...

Holiday chaos: what’s next for the travel industry?

We’ve heard the term “travel chaos” since the pandemic started. Yet, two years later, many customers are still experiencing huge disruptions to their travel itineraries and holidays. Staff shortages in airports and train stations are causing chaos across the country.   With...