Contentsquare is making its event debut in Dubai with Digital Experience Now – aka The DEN – a networking conference exclusively for digital leaders across the Middle East and North Africa.

Following Visa’s recent report stating that the number of online shopping transactions in the MENA region will grow by 44 percent, Contentsquare has stated it recognises the region is a “strong growth option for innovative technology companies”.

The free-to-attend event debut is taking place on May 2 and is an opportunity for future-thinking digital brands to attend a series of tailored executive roundtables focused on solving critical business challenges, and to meet and network with like-minded individuals.

Kicking off at 9.30am, the agenda includes presentations by Leena Khalil, CCO and Co-Founder of Mumzworld; Ahmad Bakhiet, Head of Ecommerce at L’Oreal; and Mats Carrgard, SVP Business Performance at Gulf Customer Experience Awards winner Virgin Mobile.

In addition to sharing their expertise within the digital sector, the cross-industry lightning presentations – each lasting last 20 minutes – will also aim to offer attendees actionable insights that can be immediately applied to their businesses.

Contentsquare’s MENA Director, Disney Yapa, who will also be speaking on the future of e-commerce in MENA at the event, said: “The MENA e-commerce landscape is anticipated to reach $48 billion by 2022, which is only three years from now, and the rapid escalation of digitally savvy consumers in this region is a golden opportunity for businesses. In addition to supporting attendees with honing their digital leadership and providing them with a solid knowledge-base, our DEN event will help fuel digital growth for their brands in MENA. Anyone that is already considering getting their digital plans in place for the future, for ongoing success, should not miss this event.”

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